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7 Franchise Marketing Trends of 2018

Are you a founder or a CEO looking to streamline the digital marketing strategies for your franchise’s functioning in different locations? Executing a unified digital marketing strategy is one of the common challenges faced by franchisees. If you’re planning to implement a winning marketing strategy for your franchise, …

How to Generate Buzz with Online Contests?

The key to succeeding in digital marketing is to trade value for value. What we mean by that is to create a situation where you generate something of value for your audience (even if it’s not material value we’re talking about) and offer it in order to make …

Is Guest Blogging Still Good For SEO?

In 2014, guest blogging was getting a bad rap. Matt Cutts, then head of Google’s web spam team, declared the “decay and fall of guest blogging for SEO.” With an increasing number of businesses abusing the practice to gain as many links as possible back to their websites, …

How to use LinkedIn for Local Marketing

Paid search is the strongest form of marketing on the internet. It can help you reach billions of people across the globe. Using paid search can generate exponential amounts of traffic for your website in no time. However, a large amount of traffic is not always good. Instead, …

How to SEO your Blog Post content

Having a blog is a smart—if not necessary—move for your business. Websites with blogs perform better in the search results, and featuring compelling, useful content on your blog can help establish your business as a thought leader in its field. In order to maximize your blogging efforts, we …