The Internet is full of free keyword tools you can use for your SEO campaign. These tools do everything from recommending keywords to providing you with vital statistics. When used correctly, they will help you find the best keywords for your marketing campaign.
1. Google AdWords Keyword Planner
The Google AdWords Keyword Planner is easily one of the best free keyword research tools available. You just need to sign up for a free AdWords account to use the tool. Once you sign up, type keywords or URLs into the search box. The tool will spit back hundred of keywords, along with the average monthly searches and competition level. You can also look at search trends to find out if the keyword is gaining or declining in popularity.
It is important to understand that while this tool requires an AdWords account, it is not just for AdWords users. You do not have to set up a campaign to use the tool. Google Keyword Planner
2. SEM Rush
While SEM Rush has a paid option, the free version will give you some great keyword ideas. Simply type the keyword or URL into the box and then you will get to see phrase matches, related keywords, and search volume for the various keywords. You can also view trends. It is important to note that you can only see the first ten lines of the report with the free version. Still, this is a great tool to use for research. It will provide you with some great ideas that you can use with the other tools. SEM Rush
3. SEO Book Keyword Tool
The SEO Book Keyword Tool is easy to use and it provides lots of information. When you enter a keyword into the tool, it will come up with a list of keywords, plus monthly and daily searches. You can also look at searches by search engine. For example, you can find out how many people are searching for your keyword on Bing or Google. SEO Book Keyword Tool
4. Keyword Eye
Keyword Eye has a free and paid option. If you use the free option, you will get 10 keyword searches per day. Each report will have up to 100 keyword suggestions and 25 Google country keyword databases.
You will have to sign up for a free account to use this tool. After you sign up and type in your keyword, the tool will bring back a group of color-coded words. If the keyword is in red, it has high pay-per-click (PPC) competition. If it is in orange, it has medium PPC competition, and green means low PPC competition.
The size of the keyword corresponds with the exact match search volume on Google. The larger the keyword is, the more searches the keyword has.
You can also use the “Visualization” tab to see a pie graph with the keywords. If you move your mouse over the graph, you will be able to see how much of the total search volume that keyword has.
Finally, you can look at the grid view to see the actual number of searches for each keyword. You will also see the PPC volume. Keyword Eye
Ubersuggest is completely free to use. Just type the keyword into the box and a list of keyword suggestions will appear. You won’t get search volume results with this tool. Instead, you will get ideas that you can plug into tools like the Google AdWords Keyword Planner or SEM Rush.
These five keyword research tools make it easy to find great keywords. Don’t be afraid to use each of the tools for the same campaign. That will help you build a robust list of keywords. Then, you can sort through the keywords to find the best ones for your campaign. Ubersuggest